Tourisme Laval Its "Game Plan"

Laval, September 5, 2023 – Tourism in Laval is a team effort. And when we say “team effort,” we mean “game plan.” Thanks to the collaboration of various stakeholders and its deep understanding of the local landscape, Tourisme Laval its Strategic Plan: Objective 2026 today .

A three-part plan

Tourisme Laval ’s Strategic Plan Tourisme Laval a straightforward plan developed in three phases: the destination, the ecosystem, and the organization.

1. The first phase focuses on initiatives related to the destination, with the aim of making Laval a surprising destination that capitalizes on its vibrant energy.
2. The second phase focuses on initiatives within the Tourisme Laval ecosystem, with the aim of building an even more cohesive network and strengthening collaborations.
3. The third phase, meanwhile, focuses on identifying the steps to be taken within the Tourisme Laval organization to make it an even more agile, efficient, and proactive entity.

For more information, see the 2026 Strategic Plan.

The finish line

In short, Tourisme Laval goal for 2026 Tourisme Laval to make Laval a vibrant destination that thrives within an innovative ecosystem, supported by an efficient organization. And it is through this ambitious strategic plan that it intends to achieve this.

“Bold, visionary, and unifying, this strategic plan will undoubtedly provide a powerful boost to Laval’s tourism industry and guide it to new heights,” said Yanick Pazzi, Chair of the Board of Directors of Tourisme Laval.

About Tourisme Laval

Tourisme Laval to the development of Laval as a tourist destination, provides leadership in welcoming visitors and promoting attractions, and serves as a unifying force among members and partners, with a focus on sustainable development.

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Source: Tourisme Laval
Hélène Vézina
Director – Communications and Marketing
514-261-9893 [email protected]